From: Jennifer Young [mailto:jennifer.young.h3kb@statefarm.com]
Sent: Wednesday, February 29, 2012 7:01 AM
Subject: Cause An Effect – Bring $25,000 to Your Community!

Dear Community Partners,

Have you ever wanted to help your community with a problem, but didn’t know where to start?  Maybe it’s a run-down park or an opportunity to bring teen driver instruction to a local community.  Now, YOU have the power to fix it: Cause An Effect in your community!  State Farm wants to help identify and address key issues faced by consumers throughout the United States and parts of Canada.

Cause An Effect, a State Farm crowd-sourced philanthropic initiative, lets communities determine where grant funding is awarded, exclusively through Facebook.  The application is short and simple, and I encourage you to check out the site.  You, or someone you know, could be the catalyst for positive change to your community Cause!

Anyone living in Canada or the United States with a Facebook account is eligible to submit a Cause – you don’t have to “run the program.”  Any Facebook user can submit a Cause as long as it fits into the categories of safety, community development or education.

The submission phase is open from February 29 – March 20 and each Facebook user can submit up to three Causes.  The State Farm Youth Advisory Board will accept a maximum of 3,000 submissions, and will then select 100 finalists.

What the YAB is looking for:

  • ·         How much does your Cause focus on an unmet need in your community?
  • ·         Why do you feel the $25,000 would address the unmet need?  How would $25,000 address the unmet need?
  • ·         How much of a lasting impact on the community would the proposal have? What sustaining impact would your Cause have on your community?

Once the top 100 Causes are identified, they will appear on the Facebook tab to be voted on by you and your community.  The voting stage will last three weeks and each Facebook user gets 10 votes every day.  The Facebook community will then cast their votes for their favorite Cause and the top 40 Causes will receive $25,000 each in grant funding. 

Please share this amazing opportunity with your colleagues, friends and family, and help spread the word on Facebook.  Together, you and State Farm can help create safer, better educated and more engaged communities!

Thanks!

Jennifer Young

Community Field Specialist – NJ, CT, NH, VT & ME

P: 973-739-5206 I F: 973-739-5225 I jennifer.young.h3kb@statefarm.com

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